I design and build AI-powered systems that turn complex knowledge into practical, scalable tools.
And I started doing this because I believe AI is an enabler of scale and support: not a threat, but a way to extend expertise, improve quality, and make specialized knowledge more accessible.
My work combines prompt engineering, coding, UX writing, accessibility, product thinking, and hands-on implementation, from specialized agents and Gems to plugins, workflow automations, and coded experiments.
Alongside internal tools, I also create resources and solutions that can be used freely by the broader market to help professionals expand their knowledge and skills. And I actively share these practices as well, teaching peers and fellow practitioners how to use AI more thoughtfully, effectively, and responsibly in their own work.
INDEPENDENT PROJECTS

Independent AI Explorations
A collection of personal AI projects focused on experimentation, problem-solving, and building useful systems outside formal product environments.
HELLOFRESH

Scaling Expertise with AI at HelloFresh
Projects created to turn specialized knowledge into practical tools, helping teams work faster, more consistently, and with greater autonomy.
